Iconic high street optician Specsavers has appointed data science consultancy Ekimetrics to help it transform its approach to MMO (Marketing Mix Optimisation). Ekimetrics will help Specsavers embed frequent learnings into both strategic and day-to-day planning of marketing activity, and media laydown and spend. The three-year project will deliver an ‘always on’, detailed understanding […]
Mix
Schubert Club reveals Accordo, Mix concerts for 2021-22; Wes Anderson’s Kingdom at the Heights
The Schubert Club makes more season announcements than most arts organizations. Each year, it presents several classical music series, each with its own season. May brought news of its flagship International Artist recital series and popular Music in the Park chamber music series. Yesterday, Accordo and Schubert Club Mix. Accordo […]
Ryan Shepherd Says “Hello Sunday” with New Mix
After the release of his upbeat single “Hello Sunday” and consistent fundraising this year, Ryan Shepherd is guiding everyone into 2021 with a fresh mix! Canadian DJ and producer Ryan Shepherd has been gaining popularity over the past few years with his high energy performances and house music beats that […]