Iconic high street optician Specsavers has appointed data science consultancy Ekimetrics to help it transform its approach to MMO (Marketing Mix Optimisation). Ekimetrics will help Specsavers embed frequent learnings into both strategic and day-to-day planning of marketing activity, and media laydown and spend. The three-year project will deliver an ‘always on’, detailed understanding […]
Retail
Retail Review | Australian Retailers Association
A digital-first store critical to driving stronger connections with customers It’s not only the store format that will change, but also the technology within the store. To improve the customer experience, retailers need to embrace a range of technologies such as smart digital shelves, digital fact tags, and QR codes […]
The Transformation of Hybrid Work in Retail
Co-authored by: Tricia Kelley How we work is changing—from where we host our meetings, to our day-to-day operations, life has been transformed by the pandemic. The push for work and life balance has never been stronger and the need to adopt more sustainable practices has never been more urgent. A […]
Advice for Solving Retail Labor Challenges
By now, brands and retailers are way too familiar with the pains of finding and keeping field workers. As this seemingly never-ending labor challenge fast approaches its third year, it’s paved the way for resiliency and innovation within the retail industry amongst CPG leaders.
Retail sales fall below pre-Covid levels for first time post-lockdown
UK retail sales fell below pre-Covid levels // UK retail sales volumes fell 0.3% when compared to February 2020, the first drop post-lockdown // The cost-of-living crisis and the impact of store closures for the Queen’s funeral contributed to the fall Retail sales fell to below pre-Covid levels last month, […]
How To Make Your Retail Store Instagram-Worthy
Today’s retail landscape is all about being Instagram-worthy like this space in New York City, pictured above. Consumers and influencers are always on the lookout for new, unique, and visually appealing places to take photos and videos for their social media channels.
Low Mississippi, retail overstock trailers: Latest supply chain stress
The towboat Roberta Tabor pushes barges up the Mississippi River in Granite City, Illinois, US, on Friday, July 9, 2022. Grain transport is down from peak levels, but water level on the river is now an issue. Bloomberg | Bloomberg | Getty Images According to the National Weather Service Memphis […]
How Machine Learning Improves Retail Demand Forecasting
Demand forecasting is the process of predicting how much demand your products will have over a specific period, based on historical and real-time data. It helps make the right procurement and supply decisions for the business and its customers. As a retailer, demand forecasting must be routine for you, whether […]
John Lewis customers invest in energy saving cooking gadgets to save cash – Retail Times
John Lewis has seen sales of pressure cookers soar in line with rising energy costs, with sales up 110% compared to last year and online searches on JohnLewis.com up 264%. For previous generations who grew up with a pressure cooker in the house, the device was often viewed with apprehension […]
How to drive more traffic & boost sales in your sporting goods retail store
The sporting goods retail landscape is constantly evolving due to new technologies and ever-changing consumer habits and preferences. The success of your store will depend entirely on how satisfied your customers are and how much they are willing to spend on your products. Today’s customers prioritize buying local, loyalty, personalization, […]